Buzz of App Store Optimization (ASO) | App Marketing Blog

15 Best ways of Google play user acquisitions

Here are best ways to acquire new users for your app on the Google Play Store:

  1. Optimize your app listing: Make sure your app listing is compelling and clearly communicates the value of your app to potential users.
  2. Use a catchy app title and catchy app icon: Use a catchy app title and app icon to stand out in the Google Play Store.
  3. Use app screenshots and videos: Use app screenshots and videos to show off the features and benefits of your app.
  4. Use a clear and concise app description: Use a clear and concise app description to clearly communicate the value of your app to potential users.
  5. Use relevant keywords in your app listing: Use relevant keywords in your app listing to help your app rank higher in search results and be more discoverable.
  6. Use paid advertising: Use paid advertising campaigns, such as Google Ads, to reach a larger audience and drive more installs of your app.
  7. Use social media and other online channels: Promote your app on social media and other online channels to reach potential users.
  8. Use influencer marketing: Partner with influencers to promote your app to their followers.
  9. Offer in-app incentives: Offer in-app incentives, such as discounts or rewards, to encourage users to install your app.
  10. Use a referral program: Offer incentives for users to refer their friends to your app, such as in-app rewards or discounts.
  11. Use a landing page: Use a landing page to promote your app and capture leads.
  12. Use email marketing: Use email marketing to promote your app to your email list.
  13. Use content marketing: Use content marketing to educate potential users about your app and its benefits.
  14. Use PR and media outreach: Use PR and media outreach to get media coverage for your app.
  15. Use app store optimization (ASO): Use ASO techniques to improve the visibility and discoverability of your app in the Google Play Store.

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Me

ASO Expert

I am Hanif Marwat – ASO Expert & UA Specialist. I have 5 years of professional & freelance experience in app/game marketing, where I have achieved 10 million downloads many times.

I am also writing articles on ASOBuzz.com, my hobby site, where I love to share my learning through writing.

Hanif Marwat
hanifmrwt@gmail.com

Hanif Marwat