Buzz of App Store Optimization (ASO) | App Marketing Blog

App store optimization consultant

App store optimization (ASO) is the process of improving the visibility and ranking of a mobile app in an app store, such as Google Play or the Apple App Store. A consultant who specializes in ASO can help app developers and businesses increase the visibility and download rates of their mobile apps by implementing various strategies and techniques to improve their ranking in the app store search results and enhance the overall user experience. Some of the key activities that an ASO consultant might perform include keyword research, title and description optimization, visual design and marketing, and tracking and analyzing app performance data. They may also offer guidance on how to best monetize an app, such as through in-app purchases or advertising.


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ASO Expert

I am Hanif Marwat – ASO Expert & UA Specialist. I have 5 years of professional & freelance experience in app/game marketing, where I have achieved 10 million downloads many times.

I am also writing articles on, my hobby site, where I love to share my learning through writing.

Hanif Marwat

Hanif Marwat