Here are some potential interview questions you might ask when hiring an app store optimization (ASO) consultant:
- How do you approach keyword research and selection for an app?
- Can you provide examples of successful ASO campaigns you have worked on in the past?
- How do you track and measure the success of an ASO campaign?
- What techniques do you use to optimize an app’s title and description?
- How do you approach visual design and marketing for an app?
- How do you handle user ratings and reviews, and how do they impact ASO?
- How do you approach app localization for international markets?
- How do you prioritize app updates and new features for an ASO strategy?
- Can you provide guidance on monetization strategies for an app?
- How do you stay up-to-date with the latest ASO trends and best practices?
