Buzz of App Store Optimization (ASO) | App Marketing Blog

ASO Keyword Research Tools

ASO Keyword Research Tools

You can find many free ASO keyword research tools, but to take advantage of them in a proper way is the real task.  The keyword research process is essential for any business, but it can be especially daunting when you don’t have a lot of time or know where to start. Fortunately, there are many tools and resources available to help make the task easier. Here are eight of the best:


Google AdWords Keyword Planner

Google AdWords Keyword Planner is one of the best free ASO keyword research tools that can be used to research keywords for app development. The app can be used to find keywords related to your app, see how often those keywords are searched for, and see how much competition there is for those keywords.


You can view the data in a spreadsheet format, or use the app to generate a report of your findings. The app is available for both iOS and Android devices. Keyword Research for Mobile Apps It s no secret that mobile marketing is big business.


We can do the app keyword research totally for free while using these ASO Keyword research tools. For App Keyword Research, first grab all the possible keywords from AppAnnie, Google Play suggestions and keyword density checker tools, then check the difficulty and traffic from senor tower. You can use them as App Store Keyword Tool Free.


App Annie App Store Optimization as ASO keyword Research Tools

In order to achieve success in the App Store, it is important to first understand how the App Store works. The App Annie Store Optimization Keywords tool can help with that. The tool provides data on the relative popularity of keywords and phrases in the App Store, so developers can identify which words and phrases are most important for their app.


Sensor Tower Keywords traffic and difficulty data tool

Sensor Tower’s Keywords tool is a great way to see how popular a certain keyword or phrase is and how difficult it is to rank for. This can be extremely useful for understanding what keywords you should target for your own website or blog and how competitive the market is. The data is updated daily and covers a wide range of countries.


Word Counter for app description keyword density checker

If you’re an app developer, you know that keyword optimization is key to getting your app found in the App Store. And if you’re not doing it already, you should start using a word counter to help you measure the density of your target keywords in your app description. Word counter is the best competitor App Store Keyword Tool Free.


There are several good ones available online, but my personal favorite is the Keyword Density Checker from It’s a simple but powerful tool that measures the density of any keyword or phrase in a text document, including your app description. You can also export the data to a CSV file for further analysis.


The Keyword Density Checker is free to use, and it’s easy to get started. Just enter the URL of your App Store page, then paste in your app description (or any other text document).


Google Play Store Suggestions to get keywords

In order to get your app the most visibility in the Google Play Store, it is important to use keywords in your title and description. But how do you know which keywords to use? The Google Play Store offers a few suggestions to help you get started.


When you search for an app in the Play Store, you’ll see a list of “Related” apps. These are apps that are similar to the one you searched for and that use the same keywords in their titles and descriptions. You can also find related keywords by looking at the “Suggested Keywords” section on the app’s page. This section shows a list of keywords that people have used when searching for apps like yours.


Apptweak Keywords tracking and downloads data tool for apps

If you are an app developer, then you know that tracking downloads and keywords is essential to your success. Without this data, you have no way of knowing what users are looking for in your app and whether they are finding it. Apptweak is a tool that makes this process much easier. It allows you to track downloads and keywords for any app on the App Store or Google Play. In addition, it provides data on how your app is performing compared to your competition. This information can help you make decisions about which features to add or remove from your app, and which keywords to focus on in your marketing efforts.


Google trend to find the latest trending app keywords

In recent years, there has been a dramatic increase in the number of mobile apps available for download. As a result, app developers are increasingly looking for new and innovative ways to market their products. One way to do this is by using Google trends to identify the latest trending keywords. This can help you determine which app keywords are most popular and identify potential areas for growth.


MobileAction Keywords Tool for App Store

If you’re an app developer, then you know that keywords are essential to getting your app found in the App Store. But coming up with the right keywords can be tricky. That’s where MobileAction comes in. MobileAction is a free tool that helps you find the right keywords for your app. It uses both Apple’s and Google’s Keyword Tool to give you the most accurate data. You can also use MobileAction to track your app’s ranking over time and see how your keywords are working for you.


AppTweak Free Keyword Suggestions Tool

Search engine optimization, or SEO, is the process of optimizing a website for Google and other search engines. Keywords are an important part of SEO, and the AppTweak free keyword suggestions tool can help you find the right keywords for your website or app. The tool provides keyword suggestions based on your app’s category and country. You can also filter your results by minimum and maximum monthly searches, as well as by keyword competitiveness.


Which tool do I like the most and use for App keyword research

I love to use the keyword density checker tool to extract all competitor app keywords and then their ranked keywords from AppAnnie. After extracting hundreds of keywords from AppAnnie and Density checker, I go to the Sensor Tower to check traffic and difficulty. The final part is to check keywords in Google Play suggestions to finalize my app keywords.


Google Play Suggestions as ASO keyword research tools

There are a few things you should do before finalizing your keywords for an app. First, check to see how many apps are using that keyword in the Google Play Store. Second, use the Google AdWords Keyword Planner to get an idea of how competitive that keyword is. And finally, check out the suggestions that Google Play provides when you start typing in your keyword.


Low difficulty keywords with medium traffic is better than higher traffic and high competition keywords for your app


There are a lot of considerations that go into choosing the right keyword for your ASO strategy. You want to find a keyword that has high traffic potential, but you don’t want to compete with too many other apps for the top spots in search engine results pages. Ideally, you want a keyword that has low difficulty but medium traffic potential.

This is because it is much easier to rank well for a keyword that has low difficulty but medium traffic potential than it is to rank well for a keyword that has high difficulty and high traffic potential. This is because there are many more apps targeting high-traffic keywords, so the competition is fierce.


However, if you target a low-traffic keyword that has low difficulty, you have a better chance of ranking well and getting more app installs.


Google Play Console for ASO Keywords Tool

You can also grab many keywords that are currently bringing your app downloads, but it can only be done for old apps and games. For new apps, we can’t do this, because we don’t have any data but can after some time when our app gets installed from keywords.


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Hanif Marwat

ASO Expert

I am Hanif Marwat – ASO Expert & UA Specialist. I have 5 years of professional & freelance experience in app/game marketing, where I have achieved 10 million downloads many times.

I am also writing articles on, my hobby site, where I love to share my learning through writing.

Hanif Marwat

Hanif Marwat